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Patagonia's mission is to build the best product, cause no unnecessary harm, use business to inspire and implement solutions to the environmental crisis. Patagonia grew out of a small company that made tools for climbers, and a love of the outdoors remains at the heart of their enterprise. From cycling to skiing, paddling and trail running, their focus is on activities that connect us with nature. Patagonia's line of women's outdoor apparel takes a minimalist approach and they design their jackets, shorts, pants and other clothing to maximize simplicity and utility.

Bra Technology

Compression

Compression uses elastic support fabrics to hold breasts closer to the body. Reduces the amount of bounce, but may produce a “uniboob” appearance which some women object to.

Encapsulation

Encapsulation is another method of reducing bounce, encapsulation typically uses molded, often semi-rigid cups to contain the breasts. The shape of the cup, and the way it's built into the bra, limits movement of the breasts.

Many bras use a combination of compression and encapsulation to support breasts.

Underwire/frame support system

Stiffening components underneath the breast hold it up and provide shaping. May also contribute to the overall support of the bra.

Straps

Straps support the weight of the breasts by cantilevering it off the shoulders, much like a suspension bridge. Larger breasts require broader, non-stretchy straps.

Closures

Many A/B bras are designed to pull over the breasts. When there's a lot of difference between band size and bust size, it's difficult to pull on a bra that's suitably sized in the band, so most C/D/DD bras have a front or rear closure. To prevent chafing, the closure should be covered so that it's invisible to the skin.

For more information see our Sports Bra Sizing Guide